beating burnout

Avoiding Business Burnout

Last year,
the WHO recognized burnout as an official medical diagnosis. 

Burnout symptoms include exhaustion, negative thoughts about one’s job, and reduced efficacy at work. Amid COVID, burnout is the second pandemic for healthcare workers. They have high levels of post-traumatic stress, depression, anxiety and hopelessness.


Telltale Symptoms of Burnout 

What does burnout look like? Here are some typical signs:

You waste time on non-productive web surfing or organizing your office

You feel relief on Friday afternoons and get the Sunday blues at the end of the weekend. 

You might have trouble staying awake at work, but have trouble staying sleeping at night. 

When you see burnout in your life, it’s important to act fast to relieve it. 

Ignoring burnout over the long term can lead to situational depression, self-medication or other unhelpful habits to mask the feelings. 

With consistent personal self-care, along with professional care, you can bounce back from burnout. 

2 Ways to Practice Personal Self Care

#1: Hire a Coach or Therapist

In business as in life, success is not a solo journey. The most successful practitioners grow their businesses through connection and support from others.

You know from supporting your clients how accountability to a professional can help them reach goals. Why not get your own coach or therapist?

You can hire your own coach or therapist. Or you can seek out a coach that can support you with your stress, mental wellbeing, or business and marketing. Or maybe do a trade and provide coaching to another in return for receiving coaching. This is a common practice among mental health practitioners.


#2: Coach Yourself

Don’t have your own health coach? You can use the Well World app to support yourself!

Sign yourself up as a patient and assign a nutrition plan. You can also assign yourself goals for meditation, movement and your body metrics. 

  • You can use the meditation time to track your mindfulness minutes. 
  • Set movement goals in the movement section, and connect your Fitbit or Apple Health app in this section
  • Use the body section to track blood pressure, sleep, blood glucose, temperature, waist size, weight, and more.

3 Ways to Practice Professional Self Care

#1: Get Advice from Mentors

The best mentors are ones in your field that have gone down a similar road as you. Working with them can help you speed up your success journey. 

You can learn from and avoid the mistakes that they made. And you can use similar tactics and strategies that have brought them success. 

It can take time to find the right mentor. You can often find them when you are networking at professional conferences or seminars. You might also meet your mentor when you are working in a professional office or if you have partnered with other health professionals.


#2: Connect With Other Colleagues

Your fellow practitioners can be a good source for advice, guidance and for camaraderie. 

Meeting regularly online in one-on-one sessions or in small groups is good for moral support as well as for exchanging ideas. You can help each other with advice and celebrate successes. 


#3: Reach Out to Your Networks

If you network with other compelemtary business owners, get in touch with them for advice and connection. 

People in other professions may have unique ideas to help solve your business challenges. They may have tips for connecting with clients, organizing schedules, and focusing on important tasks. Cross-pollinating ideas with others can give you new ways to manage your practice. 


Burnout doesn’t have to bring your practice to a halt. 

Practicing the same personal self-care recommendations that you provide to your clients. 

Be consistent with your self-care routines, and recognize when you need to step back. Even if you love being in practice and supporting clients with their health goals, burnout can be right around the corner. 

Taking the right steps to manage your stress will help. Slow down when you’re feeling exhausted or disconnected from your work. When you reconnect with yourself, it can help you recharge and get back to what matters most to you.